How much does it cost?
There are two Click Watch Dog™
packages to suit businesses of all sizes - CWD Beginner starts at
$9.95, CWD Pro starts at $19.95 per month. For complete pricing,
go to our pricing page.
How do I pay?
When you decide to become a
paying subscriber, you use a personal or
corporate credit card to which we will charge the relevant monthly
subscription and any overflow charges (if applicable).
Your monthly billing cycle is
determined by the date on which you first activated your Click Watch Dog™
subscription. Click Watch Dog advance monthly subscription, plus
any overflow charges from the preceding month, will be charged
automatically to your credit card on the same date each month.
Click Watch Dog™ pricing
packages include a number of inclusive monitored click-throughs.
You will be notified by email if the inclusive number of click-throughs
in your chosen package is likely to be exceeded. You then have the
option of purchasing overflow click-throughs or upgrading to a higher
package. If you choose not to upgrade or overflow, Click Watch Dog™
will not report click-throughs beyond the inclusive number. Unused
overflow click-throughs are carried over to the following month.
Click Watch Dog™ subscription
and charges are expressed in US dollars. For customers outside
USA, the amount shown on your credit card statement will be in
your local currency at the prevailing exchange rate, as determined
by the credit card company.
How long are my visitor stats
maintained on-line?
Your visitor stats are
maintained for a minimum of 90 days. However, you can create a
local backup copy of the current database at any time and reports
can be saved or emailed to you or Overture/Google.
How do Visitor Alerts work?
After a visitor has returned to
a monitored page a pre-defined number of times over a given time
period (default 3 times in any one day) the Click Watch Dog Level
1 alert is shown. All alerts are optional - you don't
need to show any visitor alerts if you choose not to. You can also
choose to be notified by email when a visitor alert has been
issued. It is also possible to monitor repeat clickers discretely
without alerts, by means of Click Watch Dog's real-time
click-through reports if you prefer.
The alert text is customizable.
The Click Watch Dog standard Level 1 alert is
shown above. The standard Level 1 alert is deliberately bland -
many return visitors will have come back to your site for quite
valid reasons (such as wanting to buy something from you!) and
they will not be deterred by the fact that you are aware of them.
There are a further two levels
of optional visitor alert. The standard Level 2 Alert
lets the visitor know that the link is a monitored link and
subject to access restrictions. The standard Level 3 Alert
presents an "Access Denied From This Location" message
(but allows the visitor to cut-and-paste the URL of the landing
page directly into their browser's address bar).
What are your Terms &
Conditions?
By becoming a paying subscriber to Click Watch Dog™, you
implicitly accept Click Watch Dog's Terms & Conditions
(Ts&Cs). Please read the Ts&Cs (requires Adobe PDF Reader)
before completing the Click Watch Dog™ Registration Form.
Downloads: Click Watch Dog
Terms & Conditions (PDF) | Adobe
PDF Reader
Do you operate an Affiliates
Scheme?
Not yet. Please complete the Info
Request form and ask for details of the "Click Watch Dog™
Affiliates Scheme when it is available."
How do
I configure my PPC campaign for Click Watch Dog™ tracking?
Once you have inserted the Click Watch Dog™
code snippet into your landing page and uploaded it to your web
server you are ready to activate Click Watch Dog™ tracking.
To do this you need to modify
the destination URL of your ad in the Account Management section
of your PPC account by adding a campaign ID on to the end of it.
If you don't know how to do this, see instruction for the
different search engines below.
Example of a destination URL:
http://www.mydomain.com/myad.htm
Example of modified destination
URL:
http://www.mydomain.com/myad.htm?cd=mycampaign
Instead of 'mycampaign' you
could assign a meaningful campaign ID to each campaign - e.g. by
source such as 'google', 'overture', etc or by category - e.g.
'shoes', 'redshoes', etc or both, like 'google:shoes', 'overture:shoes',
etc.
Google
Users: Log into your account and click the "Campaign
Management" tab if it is not already selected. You need to
locate the ad that you want to track by clicking the appropriate
"Campaign Name" and then the "Ad Group Name"
that contains your ad. You will see a list of keywords and, just
above that list, an example of your ad as it would appear in the
search results. Click "Edit". Leave the "Display
URL" unchanged but modify the "Destination URL" as
described above. Click "Save changes" and repeat this
for every ad that you want to track.
Overture
Users: Log into your account and click "Manage
Precision Match" at the top of the page. Then, on the line
below this, click "Manage Listings". In column 1,
identify the keywords that are associated with your ad: clicking
the keyword brings up the "Keyword Detail" window.
Modify the "URL" for this keyword as described above and
then press "Submit" to submit the changes.
HINT: If you have a large
number of keywords that share the same URL (landing page), check
the box alongside each keyword that you want to edit and then
click the button marked EDIT LISTINGS at the top of the column. On
the next page, click "Modify Listings" to bring up the
Modify Listings window. Modify the URL for the first keyword and
then click "Copy URL Down to All". Scroll to the bottom
of the page and click "Submit" to submit the changes for
all keywords.
Other
PPC: Please consult the user documentation for your PPC
provider.
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